Evidence to Implementation Award (E2I)
The purpose of the E2I award is to expedite dissemination of evidence based practices, interventions, and innovations to appropriate end-users using the D&I Launchpad program. These include self-management or other health promotion workshops and interventions, and health services innovations that improve delivery of care in the health care or community setting.
This award supports the creation of a Launchpad Package to support the dissemination and implementation of the evidence-based intervention or innovation. The elements of the Launchpad Package will be unique to each project, but may include a business plan – value proposition, marketing, sales, financials, intellectual property review, and the necessary tools and materials to support it.
The E2I Award Program was launched in 2018 with two awardees, and has since expanded. The E2I application process is unique in that finalists work closely with the D&I Launchpad to co-create a robust final application, which is then subject to a competitive outside review.
NOW OPEN: 2022 Evidence to Implementation RFA – Pre-proposal due July, 15, 2022
Watch our recorded workshop to learn more about the D&I Launchpad and what E2I has to offer your innovation. This workshop is required for all applicants. Workshop Video
Our D&I Launchpad team is very excited to work with this years awardees representing three innovative programs. These programs have incredible potential to make a significant impact on the health of Wisconsin and beyond. The Launchpad team’s expertise will help with the future growth and sustainability of these programs.
Director of the D&I Launchpad
MOVIN™, developed by Dr. Barbara King and Dr. Linsey Steege, is a hospital-based intervention aimed to improve patient ambulation by decreasing nursing staff barriers that prevent them from getting patients up to walk. The D&I Launchpad team worked alongside MOVIN every step of the way through regularly scheduled meetings. One of the deliverables created for MOVIN during the award period was their business plan. The D&I Launchpad collaboratively walked Drs. King and Steege through building a business plan utilizing smaller activities. Smaller activities included brainstorms surrounding MOVIN’s:
- Target Customers
- How: The D&I Launchpad completed market research and competitive analysis
- Why: Helped direct the sales process of MOVIN
- Financial Models
- How: The D&I Launchpad utilized market research and stakeholder interviews
- Why: Helped the MOVIN team understand what customers would be willing to pay for their innovation
- Marketing Plan
- How: The D&I Launchpad created marketing materials such as logo, flyers, toolkit items, and website for MOVIN
- Why: Helped to communicate MOVIN’s purpose and direction to customers and stakeholders, as well as promote the overall brand.
MOVIN most importantly, completed the award cycle with new knowledge gained in all that goes into creating a business plan, marketing, and identifying purveyors.
Dr. Betty Chewning and her team developed Tai Chi Prime (TCP), a Tai Chi program that combines in-person classes and at-home practice, is adapted for older adults who have limited mobility and are at a high risk for falls. Dr. Chewning and her team worked collaboratively with the D&I Launchpad to complete market research and establish a relationship with a purveyor. A purveyor, a partner organization that spreads an innovation through marketing and training, was crucial for the scale, spread, and sustainability of TCP. Steps taken to find a purveyor include:
- Meeting with potential purveyors
- How: The D&I Launchpad helped TCP set up and conduct business meetings and discussions with potential purveyors
- Why: Helped TCP establish a relationship with a variety of potential purveyors
- Establish final relationship with purveyor(s)
- How: The D&I Launchpad helped TCP narrow down the list of potential purveyors to one that may be best for future dissemination of TCP
- Why: Helped increase the scale, spread, and sustainability of TCP beyond the E2I award period
- Develop Training Materials & Accreditation with purveyor(s)
- How: The D&I Launchpad worked with the purveyor for TCP to develop training materials and assisted with the application to ultimately become a National Council on Aging (NCOA) certified program.
- Why: Helped long-term success of the TCP program. The accreditation helped also to increase funding for hosted TCP events.
The D&I Launchpad continues to meet with Tai Chi Prime and all awardees quarterly after the award is completed to help answer any questions and ensure the ongoing success and sustainability of the program. Our success is your success!